Tips to Get More Customers for Your Resin Art Business
October 20263 min read
October 2026Share
1. Sell Products People Actually Want
Focus on products connected to gifting, weddings, personalisation and special occasions.
Examples:
- Wedding keepsakes
- Personalised gifts
- Nameplates
- Photo frames
- Trays
- Keychains
- Varmala preservation
2. Make Instagram Your Shop Window
Don't post only finished products.
Show:
Making → Designing → Demoulding → Finishing → Final Reveal
Mix product videos, educational content, satisfying processes and customer orders to build both attention and trust.
3. Show Products in Real Life
Don't just show a tray.
Show it with perfumes or jewellery.
Don't just show a coaster.
Show it with a coffee cup.
Help customers understand how the product fits into their life.
4. Make Customisation Your Advantage
Offer options like:
- Names
- Dates
- Photos
- Initials
- Quotes
- Flowers
- Colours
Don't just sell a resin product.
Sell the memory, emotion or occasion behind it.
5. Create Small Collections
Instead of launching dozens of products, create collections around occasions.
Wedding Collection: Ring platter + frame + flower preservation
Birthday Collection: Photo frame + keychain + keepsake
Festive Collection: Trays + décor + gift sets
Small collections also make your brand easier to remember.
6. Make Ordering Easy
Clearly mention:
- Price
- Size
- Customisation
- Making time
- Shipping
- How to order
The fewer questions customers have to ask, the easier it is to convert an enquiry into an order.
7. Use WhatsApp for Customer Communication
WhatsApp can make customised orders much easier.
Use it for:
Enquiries → Customisation → Confirmation → Updates → Delivery
Keep communication personal and avoid sending unwanted promotional messages.
8. Turn Every Order Into Content
One order can create multiple pieces of content.
Show:
Making → Packaging → Final Product → Customer Review
With permission, customer photos and reviews can become powerful social proof.
9. Ask for Genuine Reviews
After delivery, simply ask:
"Hope you loved your order! 💕 We'd love to know what you thought about it."
Genuine reviews, photos and customer feedback can help new customers feel more confident about ordering.
10. Turn Customers Into Repeat Buyers
Don't let the relationship end after one order.
Give customers reasons to return through:
- New collections
- Seasonal products
- Special occasions
- Returning-customer offers
- New personalised products
Think:
First Order → Great Experience → Second Order
11. Build Referrals
Happy customers can bring you new customers.
You can create a simple referral offer such as:
Refer a friend → Both receive a small benefit
This can work especially well for weddings, gifting and personalised products, where customers naturally recommend products to friends and family.
Final Takeaway
You don't need millions of followers to grow a resin business.
Focus on:
Get Attention → Build Trust → Get the Order → Bring Customers Back
New customers create growth.
Repeat customers create stability.
Referrals create momentum.
That's how a small resin art business can gradually become a strong brand.